Introduction:
A few weeks ago, we had the privilege of hosting a live Q&A session with Paul Keogh, the founder of Core Botanicals® and our valued retail partners. Paul's extensive experience in herbal medicine, spanning over 35 years, has made him a trusted source of advice and innovation in this field. The session was a deep dive into Paul's journey, the philosophy behind his formulations, and the unique approach that sets Core Botanicals® apart.
We’d like to make these sessions a regular part of our calendar, with different themes that impact the natural health industry. Here are some of the key highlights and insights from our enlightening conversation and we hope to see you at the next one!
Highlights and Insights:
- The Art of Formulating:
Paul emphasised the importance of understanding that not all herbal products are created equal. He explained that the quality and effectiveness of herbal formulations depends significantly on who manufactures them and the importance that is placed on sourcing quality materials.
This insight underscores the meticulous approach we take in developing our products, ensuring that each formulation is crafted with precision and care.
- Holistic Approach to Health:
Paul emphasized the importance of a holistic approach to health, which is central to his practice. Unlike conventional medicine that often targets only the symptoms, Paul’s method focuses on understanding and addressing the whole person and their unique context. Drawing inspiration from ancient traditions like Ayurvedic and Chinese medicine, this approach aims to tackle the root causes of health issues rather than just the symptoms.
Paul explained, "It's about understanding the interaction between the herb and the patient. The concept of energetics pushes us to dig deeper, encouraging a more thorough investigation to better understand and facilitate the healing process."
- Bridging Traditional and Modern Medicine:
Paul discussed how he blends traditional herbal wisdom with modern scientific approaches in his work. He highlighted the influence of Peter Holmes’s research on the energetics of Western and Eastern herbs, which deepened his understanding of herbs beyond just their pharmacological properties. By combining this traditional knowledge with scientific validation, Core Botanicals® offers products that are both effective and rooted in time-tested wisdom.
Paul explained, "I still take an analytical approach to herbal medicine. While I value the concept of energetics, I use it as a tool to ensure that the different aspects of a formulation work together harmoniously. I make sure there are no conflicts and that nothing important is overlooked."
- The Why Behind Core Botanicals®:
When asked why he chose to create Core Botanicals®, Paul highlighted his desire to make holistic health accessible to more people. His clinical experience showed him the limitations of treating only a few thousand patients a year. By developing high-quality herbal products, he could extend the benefits of holistic medicine to tens of thousands of people, promoting self-care and wellness on a larger scale. He said, "We realised that the only way to make the benefits of holistic medicine accessible to more people was to create products that they could use themselves, in their own homes. This way, we can help many more people than I ever could in my clinic."
- Commitment to Quality and Efficacy:
Paul's commitment to quality and efficacy is evident in every aspect of Core Botanicals®. He shared that our formulations are designed to provide not just symptomatic relief but also long-term health benefits. "Our goal is to offer products that don't just mask symptoms but truly support the body's natural healing processes," Paul stated and we believe this commitment will strengthen our relationships with both retail partners and customers.
Conclusion:
Our Q&A session with Paul Keogh was a testament to his profound knowledge and passion for herbal medicine. His insights into the art of formulation, the holistic approach to health, and the integration of traditional and modern practices offer a glimpse into the values that drive Core Botanicals®. We are grateful to Paul for sharing his wisdom and to all participants for their engaging questions. Stay tuned for more such enlightening sessions and continue your journey towards holistic health with Core Botanicals®.